While preparing for your session, it’s worth having a think about what to wear. The most important thing to remember is: wear something comfortable! There will most likely be some clambering going on on both sides of the camera, so you’ll want to make sure that everyone being photographed is prepared for that. This is not the time to wear your prom dress or fancy pants. 
If we’ll be taking some shots outdoors (we often do, even during at-home sessions) then dress in a way that will allow you to get down on the ground and have a roll around. Better safe than sorry!
After comfort, there are no hard and fast rules … well, maybe one: please don’t all wear matching outfits! It’s just way too 1980s. Unless, of course, you dress like that when you go out together, in which case … go for it! What I recommend instead is that you all dress for the same sort of occasion (think Saturday afternoon at the park, Sunday at the movies, or maybe even a trip to the ice cream parlor) in complementary but not identical shades. As far as colors go, black and white look a bit stark; if you like neutrals then gray, navy blue and cream look gorgeous. For a pop of color, jewel tones look great on almost everyone, and natural colors (sand, khaki, stone) are easy to wear. Bright primary colors don’t photograph well on people (but they can work great as accessories – shoes, belts and ties). A few more things to avoid: logos, bold or large prints, and items of clothing that used to be a different color several years ago. Small prints and natural fabrics always seem to look great though, and you can’t go wrong with a well-fitting pair of dark blue jeans.
Fur kids have a place on this page too! If we’re photographing your pet at home, you may want to take off his or her collar and tags. I know that my doggy looks and feels sexier when he’s naked … maybe yours will too! And a bath and a brush not too long before the shoot will add a little extra sparkle too. If we’re working outdoors, bring along the least in-your-face leash that you own. Bright blue and red are standard, but they can be a little distracting in color photos. My doggy wears a black collar these days – it blends in with his shiny black coat and means he’s photo-ready at any time.
Here are some folks who did a splendid job with their styling:
